WHO WE ARE

Established:

Not-for-Profit Organization established on March 1, 2018 

 

Mission Statement: 

To present, showcase and celebrate Middle Eastern cultures in southern Ontario & Toronto: Music, Art, Dance & Culture. 

 

Vision: 

To increase access for the Canadian Middle Eastern communities to opportunities where they can participate and feel a sense of belonging. 

 

Mandate: 

Taste of the Middle East Foundation presents & celebrates southern Ontario and Greater Toronto Middle Eastern cultures: Music, Art, Dance, Culture. 

 

Our mandate is to deliver Middle Eastern experiences: Festivals, Concerts, Art Exhibitions, Virtual Events & Programs, Digital Shows featuring artists and performers from emerging to headliners. 

 

We are committed to engaging with YOUTH of Middle Eastern heritage and providing them with platforms of expressions to foster a sense of pride and belonging. 

 

Core Work: 

  1. 1. Community building through unique and unforgettable experiences, heritage-based works, cultural experiences projects and programs designed to connect people and artists with shared interests in music, art, and culture. 

  2. 2. To elevate public appreciation, understanding and participation in Canada’s rich multicultural traditions. We believe that inclusivity strengthens communities and diversity is a core value of Canada

  3. 3. To include and empower the Middle Eastern community by increasing access to the opportunities people need to participate and feel a sense of belonging in their community.. Statistics prove that when people are included and empowered to participate in their community, great things happen. 

 

Sector Profile: 

Arts, Heritage, and Culture, Festivals, Community Arts, Music, Visual and Performing Arts, Film.

EVENT MANAGEMENT TEAM

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Hamsa Farhat

Founder & Executive Director

Rouba Korkmaz Jordan

Entertainment Manager

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Hala Soliman

Marketing Manager

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Hisham Farhat

Business Development Manager

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Maryam Bayoumi

Festival Director

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Alaa Qamhieh

Project & logistics Manager

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Kal Juman

Business Development Director

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Murad Zughair

Customer Experience Director

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Rafic Naamani

Marketing Director - Digital Oak

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Courtney DeCaire

Public Relations & Media Director

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Naji Rizeq

Operations & Logistics Director

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Hassan Mahfouz

Technical Director - Digital Oak

CONSULTANTS

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Ali Suliman

Clue Branding

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Salima Jivraj

Nourish Food Marketing

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Layth Hanna

Creative & Design

Team Leads & Supporting Volunteers

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Reem El-Ajou

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Ahmad Zaatar

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Nick Merzetti

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Rand Al Rubaye

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Jadd Kabbani aka. Musiqah

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Ali Al Lami

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Ola Salah

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Ahmad Issa

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Ali Kheir Eddine

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Seevana Hawari

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Ali Farhat and Dean Farhat

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Lisa Mathura-Matos

College Interns

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Dari Arbaeva

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Dana Khasraw

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Xiruo Cao

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Elona Charizai